Celtic’s £67m Champions League bonanza explained

celtic might earn up to £67 million from the Champions League this season, which is a realistic yet tempting prospect for the Scottish

Champions as they prepare to open their campaign tonight evening against Slovakian Champions Slovan Bratislava.

The cash that Celtic is projected to collect is made up of guaranteed payments that have already been secured, as well as predicted

stadium reviews for the four home matches, other connected match-day revenue, and revenue derived from points gained in the group

matches.

And if enough of those come Celtic’s way, more will be available if they advance to the play-off round or beyond.

Here’s the actual breakdown, and remember, Rangers fans, this could have been yours if your team won the league last season!

Celtic and every other team in the league have already been promised £16 million simply by reaching the Group stages of the new

Champions League structure, so that is a good start, thank you very much. Also secured is Celtic’s share of European TV revenue of £9

million, bringing the total income to £25 million.

Celtic will also receive £5 million as their share of the rest of the world’s television profits, bringing us to £30 million and counting.

Ticket sales for the four games (minimum) at Celtic Park beginning this evening will add at least another £10 million to the total, which

now stands at £40 million.

Add extra £5 million to that for ancillary match day revenues that the club generates in addition to ticket sales in the four major games,

based on recent campaigns. That brings us to £45 million, which is very well certain.

We must now examine the earnings from our on-field successes. If Celtic wins this evening, they will receive a guaranteed £2 million; if

they draw, Celtic and Slovan Bratislava will each receive £800,000; and if we lose, we will receive nothing extra. So, in each of the eight

matches, we are competing for £2 million.

A feasible conclusion for Celtic would be to win three games, draw a couple, and lose three. This would result in an additional £7.6 million

in revenue and a finish with 11 points, which should be plenty for Brendan Rodgers to accomplish his stated goal of reaching the play-off round.

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