Leeds United Announces New Kit Sponsor: Yorkshire Tea on Tap at Elland Road”

Leeds United Announces New Kit Sponsor: Yorkshire Tea on Tap at Elland Road”

Leeds United Announces New Kit Sponsor: Yorkshire Tea on Tap at Elland Road

In a groundbreaking sponsorship deal, Leeds United has teamed up with Yorkshire Tea to bring a unique twist to matchdays at Elland Road. Starting next season, fans will not only see the iconic red and white Yorkshire Tea logo emblazoned across the players’ kits but will also have access to free-flowing tea taps installed throughout the stadium.

The deal, reportedly worth a “brew-tiful” £10 million, has been hailed as a perfect match for a club deeply rooted in Yorkshire culture. The taps will be installed in all concourses, allowing fans to enjoy a cup of the region’s favorite beverage while cheering on their team.

Leeds United CEO Angus Kinnear commented, “Yorkshire Tea and Leeds United share a common heritage – pride, resilience, and the ability to bring people together. This partnership represents more than just a business deal; it’s about creating a sense of community for our fans.”

Players have also embraced the collaboration, with captain Liam Cooper joking, “A cuppa before kickoff? Sounds like the secret to winning the league to me!”

The deal also includes plans for a limited-edition Leeds United Yorkshire Tea blend, featuring packaging inspired by the club’s iconic colors. Fans will be able to purchase it in stores nationwide and at the stadium.

Meanwhile, Elland Road is set to become the first football stadium in the UK to introduce “tea zones,” where supporters can refill their mugs with classic Yorkshire Tea or a special pre-match brew called “Marching On Together Blend.”

Reaction from fans has been overwhelmingly positive, with one supporter tweeting, “Tea, Leeds, and victory – the holy trinity of Yorkshire! This is the best partnership ever!”

With this deal, Leeds United and Yorkshire Tea aim to prove that nothing goes together better than football and a proper brew.

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