Red Bull is moving to Japan after Leeds United’s £4 million deal was finalized.
Red Bull is moving to Japan after Leeds United’s £4 million deal was finalized.
Although West Yorkshire will always be Leeds United’s spiritual home, the team now makes its major choices in Austria and San Francisco.
Red Bull joined the ownership structure during the summer by purchasing an unidentified equity share from 49ers Enterprises, the NFL team’s investment group.
Exactly how much input the energy drinks giants have at Elland Roadhttp://dailysportnews.co.uk is not known, but they have certainly made a splash in the public domain that suggests their investment is significant.
In addition to their contentious front-of-shirt sponsorship agreement with Leeds, Red Bull has developed a number of marketing campaigns and started a commercial campaign centered on the Premier League.
Within a few weeks, Red Bull announced the addition of Nottingham Forest, Everton, West Ham, Newcastle United, Crystal Palace, and Fulham as new official partners.
In other areas, Red Bull has kept growing their worldwide football business.
The appointment of Jurgen Klopp as Red Bull’s head of worldwide football, a position that may allow him to provide Leeds with his recruitment and retention skills, is undoubtedly the most well-known decision they have ever made.
However, with recent takeovers, the £8.5 billion-a-year firm has also lowered its renowned flag in a number of new football outposts.
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